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Product Updates

Multilingual Now Available: Translate Your Loyalty Program Instantly

September 3, 2025
New
Feature

Run Influence in multiple languages at once with our brand-new Multilingual feature. Using AI-powered translations, you can deliver a seamless loyalty experience for international customers - while staying in full control of your brand voice.

Why Did We Build This Update?

As more merchants expand internationally, the need for localized loyalty programs has become impossible to ignore. Customers expect to interact with your brand in their own language, and businesses need scalable ways to meet that expectation without adding complexity.

We introduced Multilingual to make loyalty programs accessible across markets. It gives you global reach without the admin burden, ensuring every customer feels included and understood.

Key Benefits of Multilingual Support

AI-Powered Translations

  • Automatically generate translations across all supported languages, from English and French to Spanish, German, Turkish, and more.
  • Save hours of manual work while ensuring your program is ready to launch in new markets instantly.

Full Control

  • Edit or overwrite any AI-generated text to better match your brand voice.
  • Preview and adjust translations across widgets, program rules, tiers, memberships, and more.

Localized Experiences That Scale

  • Customers automatically see loyalty content in their preferred language, ensuring frictionless engagement worldwide.
  • Default language fallback keeps experiences consistent when unsupported languages are detected.

How to Get Started

Multilingual is available on Plus plans and above.

  1. Go to Settings → General Settings to set your default language.
  2. Look for the Edit Translations button across your dashboard to review and adjust AI translations.
  3. Save and publish to start delivering multilingual loyalty experiences immediately.

For full setup details, check out our Multilingual Support Guide.

Where Multilingual Makes the Biggest Impact

Multilingual isn’t just a checkbox feature - it’s designed to make your loyalty program more inclusive, scalable, and engaging across borders. Here are a few ways different types of merchants can put it into practice:

  • European Merchants: Deliver loyalty perks in French, German, and Spanish to boost engagement across diverse markets.
  • Global eCommerce Brands: Provide localized experiences for VIP programs, referrals, and memberships without building separate versions.
  • Niche Communities: Strengthen customer connection by addressing audiences in their own language, whether that’s Danish, Portuguese, or Turkish.

By tailoring your loyalty experience to the languages your customers speak, you’ll not only remove barriers but also build stronger trust and deeper connections - no matter where in the world they’re shopping from.

Book a demo with Influence today to see how Multilingual can expand your loyalty program’s reach - and help you win international customers with ease.